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A Luxury Fragrance House · Crafted in Dubai
HEEZE 94 atelier
Craftsmanship

The art of fragrance creation.

From raw oud, flowers and musk to the finished bottle — every HEEZE 94 creation follows a slow, deliberate journey at our Dubai atelier.

The Complete Journey

Nature, expertise and patience — in one frame.

The Art of Fragrance Creation — the complete HEEZE 94 process, from sourcing to bottling
The Art of Fragrance Creation — nothing here is rushed, and nothing is left to chance.
The Journey of Craftsmanship

Six stages. No shortcuts.

Whether destined to become an attar or a parfum, every fragrance passes through the same disciplined hands.

Sourcing rare raw materials
01

Sourcing

The finest raw materials, sourced from around the world for their purity and exceptional quality.

Preparing ingredients by hand
02

Preparation

Ingredients are cleaned and prepared by hand, preserving their character before blending begins.

Traditional extraction
03

Extraction

Traditional and modern extraction methods capture the true essence of each rare ingredient.

Expert blending
04

Blending

Our perfumers test each combination by hand until nothing in the blend overpowers another.

Maturation of the blend
05

Maturation

The blend is left to mature, allowing the notes to deepen and evolve beautifully over time.

Bottling by hand
06

Bottling

Bottled by hand, and finished — ready to wear.

Parfum · Coming Soon

The Parfum Creation Journey.

A different discipline from attar — composed for spray, projection and a wider sillage, developed with the same patience.

HEEZE 94 parfum in development
Al-Durrah, in progress — the House's first parfum composition.

Inspiration

Every parfum begins with a single idea — a memory, a place, a feeling to be captured in scent.

Notes Selection

Top, heart and base notes are chosen to build a composition that unfolds in three acts.

Accord Creation

Individual notes are fused into accords — the signature chords that give a parfum its character.

Testing

Each formula is worn, refined and worn again, until it holds true from first spray to final trace.

Final Presentation

Approved, bottled and finished — ready to join the HEEZE 94 parfum collection.

Precious Ingredients From Nature

What goes into every bottle.

Oud wood
Oud
Rose petals
Rose
Musk
Musk
Amber
Amber
Bespoke

Or let us craft one only for you.

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